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June 28, 2017

Digital Transformation and the Pace of Change

By Brian Dearth

On Digital Transformation

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Corporate Risk aversion can be the largest impediment to initiating digital transformation and today’s rapidly changing environment makes this a strongly counter-productive force. Digital transformation is growing across all industries,...

June 27, 2017

Top 4 Digital Transformation Challenges Facing the Enterprise

By Karim Alammuri

On Digital Transformation

To successfully reach digital maturity, your company must place customer experience at the center of digital strategy. However, in doing so, your organization faces a unique set of challenges and potential risks.

June 22, 2017

How AR could take the Brick and Mortar off life support

By Yvan Nasr

On Augmented Reality

In contrast to the continued rise of ecommerce giants, retailers are currently seen as struggling and in immediate danger. But augmented reality, which transports in-store offerings into an ideal plane of customer satisfaction, represents an opportunity to give customers an unforgettable experience.

June 21, 2017

5 Retail Companies with Envy-Worthy Customer Experience

By Thomas Preston

On Customer Experience

Retail stores face record closures and stagnating growth in comparison to their ecommerce competitors. Here are five companies facing that trend by leveraging their in-store offerings with digital innovation to deliver a new premium in customer experience.

June 15, 2017

The Role of IoT in Retail’s Digital Transformation

By Jared Stevenson

On Digital Transformation

When companies undergo digital transformation, they necessarily and strategically establish a position in the Internet of Things (IoT): the context where the new normal of user experience and data-informed personalization is realized.

June 13, 2017

How NLP Systems Help Marketers

By Asher Feldman

On Digital Strategy

Personalization, dominant in 2017, is focused on creating an experience that simultaneously feels familiar and new. Finding the right balance of utilizing data effectively and in a way that seems...

June 02, 2017

A 101 on Natural Language Processing in Business

By Tom Sunshine

On Digital Strategy

Benchmarked by industry forerunners and expanding explosively by its own methodology, the best customer experiences in natural language processing (NLP) are found through continued and correct application: a surprisingly difficult...