Our framework demystifies digital for the enterprise
It provides a perspective on any industry, company or capability. Using a nested framework, analysis at each layer is performed by our continued engagement in digital transformation. That analysis — a set of quantitative and qualitative questions posed to any company in any industry produces scores of digital readiness — including both general best practices and industry/capability-specific preferences for digital transformation.
collective of the interactions between a company and its customers
digital touchpoints through which customers are connecting
created capabilities as they relate to the organization's digital footprint
content management, ecommerce, personalization, analytics, etc
organizational structure, roles and responsibilities, resource allocation and governance
individuals, their skillsets, their willingness to change, and your culture