August 28, 2017
Companies often confuse fads with trends: a costly mistake. A careful examination of the origin of a trend will better predict its course and distinguish it from just another digital fashion statement.
August 23, 2017
In the face of increasing consumer expectations for instant real-time response, Apple’s Business Chat has the opportunity to revolutionize interactions with businesses that are still limited almost exclusively to phone and email.
July 19, 2017
Developing relationships with banking customers is increasingly more important for financial institutions as a correctly-handled cross-channel approach will naturally result in increased customer loyalty, and the use of more products and services from the brand that they feel identified with.
July 11, 2017
By Jason Curry
The goal and utmost purpose of a digital strategy expert is to help measure and drive digital strategy and transformation. The challenge lies in separating the wheat from the chaff, and focusing on the correct measurements while taking the steps necessary to tactically execute strategies and grow them properly.
July 06, 2017
By Yousef Khan
Enterprises that are able to implement Internet of Things (IoT) and Virtual Data Assistant (VDA) technologies effectively can cause a disruptive impact on both consumers and competitors in their industries, potentially increasing their revenue and improving their bottom line.