Centric Digital

Customer Experience

As digital innovations create more personalized interactions, customers are increasingly choosing brands on the basis of the quality of experience they have with that brand. Engaging across the engagement lifecycle is achieved by maintaining a strategic awareness of changing consumer expectations

November 07, 2017

The Anatomy of an Experience Map

By Centric Digital

On Customer Experience

As digital innovations create more personalized shopping transactions, customers are increasingly choosing brands on the basis of the quality of experience they have with that brand. Loyalty has become a highly personalized response, and companies must maintain a strategic awareness of changing consumer expectations as other digital leaders apply pressure to the compounded pace of change in digital innovations.

Blockchain technology was first employed eight years ago to devise the bitcoin cryptocurrency, and since, the capability has been leveraged in multiple industries, including financial services, where it possesses multiple uses such as payment authorizations, financial trading, and and identity management.

October 10, 2017

5 Ways Blockchain Technology Will Revolutionize The Way We Do Business

By Thomas Preston

On Customer Experience

We are on the cusp of a radical revolution - this is no hyperbole, and yet most of us remain unaware. Even those that understand and appreciate the power of blockchain technology often look no further than bitcoins, which is somewhat reasonable considering that often one cannot be discussed without the other. But once we dig deeper and understand how blockchains function, the implications and the incredible impact they will inevitably have on consumer experience becomes vast.