Posts by Centric Digital

February 07, 2017

How Digital Personalization Drives Better Business Decisions in Retail and Finance

By Centric Digital

On Digital Strategy

To clear the path-to-purchase, companies need to prioritize uncovering consumer experience pain points and the critical moments when they are likeliest to surface. Businesses across all industries are increasingly aggregating...

January 11, 2017

Omni-Channel Customer Experience Trends for 2017

By Centric Digital

On Customer Experience

What kind of changes can incumbent industry leaders and emerging disruptors expect in the realm of customer experience in 2017? Below are some of the most intriguing developments likely to...

December 06, 2016

In the Footsteps of a Giant: Scaling the Digital Transformation in Healthcare

By Centric Digital

On Digital Transformation

About

When examining methods for encouraging patient use of health apps and other forms of telemedicine, it’s important to start with the patients themselves. Kaiser Permanente (“KP”), one of the country’s...

November 03, 2016

Aetna, Apple Watch & the Integration of Wearables in Healthcare

By Centric Digital

On Digital Transformation

Aetna, which provides health insurance coverage for 23 million Americans, recently decided that the wellness benefits offered by the Apple Watch make it a worthwhile investment to make for its...

October 20, 2016

How Retail Is Mastering the Omni-Channel Customer Experience

By Centric Digital

On Customer Experience

The apparel sector has always thought itself to be somewhat immune to competition from Amazon, but now there’s a profound change happening in retail that the industry cannot ignore. Digital...

October 11, 2016

How The Digital Customer Experience is Transforming Museums

By Centric Digital

On Customer Experience

About

Museums are now using digital technology to understand and build better customer experiences to help curate and customize a specific journey for each individual during their visit, while enhancing the...