Digital Strategy

September 06, 2017

Too Many Chiefs? How CDOs, CIOs, CTOs, and CMOs Must Work Together

By Jared Stevenson

On Digital Strategy

Keeping C-level positions distinct has always been somewhat difficult and, as the past decade has added several new tech-related C-level spots, differentiating between them has become an even larger and more important task.

August 25, 2017

Retail Is Still Struggling to Implement Their Digital Strategy – Here’s What They Should Do About It

By Yvan Nasr

On Digital Strategy

By rolling out more in-store and online digital capabilities, retailers gain access to valuable customer data in the behavioral and transactional realms.

August 08, 2017

6 Perspectives Companies Need When Evaluating Their Digital Readiness

By Asher Feldman

On Digital Strategy

Utilizing a variety of perspectives during digital transformation, companies can better guarantee that their strategy is fully informed.

July 19, 2017

How Financial Services Can Better Utilize Digital Channels for More Effective Cross-Sell Opportunities

By Jared Stevenson

On Digital Strategy

Developing relationships with banking customers is increasingly more important for financial institutions as a correctly-handled cross-channel approach will naturally result in increased customer loyalty, and the use of more products and services from the brand that they feel identified with.

July 13, 2017

YoY Retail Ecommerce Metrics Grew Like Wild Fire in Q1 2017 – Here’s Why

By Artin Youssefian

On Digital Strategy

Retailers need to understand the most effective ways in which to reach their demographic through mobile and have an innovation-centric mindset.

June 30, 2017

What is Technology Consulting’s Ultimate Role in Bringing Innovation to Clients?

By Jason Albanese

On Digital Strategy

Like individual people, businesses may have an idea of their own current status, their skills and vulnerabilities, but by definition they aren’t able to see themselves as others see them....