Posts by Asher Feldman

June 13, 2017

How NLP Systems Help Marketers

By Asher Feldman

On Digital Strategy

Personalization, dominant in 2017, is focused on creating an experience that simultaneously feels familiar and new. Finding the right balance of utilizing data effectively and in a way that seems...

May 09, 2017

Digital Readiness Is Different Than the Technology That Supports It

By Asher Feldman

On Digital Transformation

The difference between merely possessing the right set of tools, and approaching a balanced, actionable set of process goals with them, is the measure of a business’ success in the...

March 10, 2017

Benchmarking Industry Report

By Asher Feldman

On Digital Trends

The value of creating reliable knowledge infrastructure based on a foundation of data and competitive analysis cannot be overstated. This is the only reliable method of reporting on trends in...

March 07, 2017

Scaling Digital Transformation For Local Government

By Asher Feldman

On Digital Trends

About

Local governments that adopt digital transformation initiatives and scale appropriately will benefit from a centralized data system and unified knowledge across their organization. Government agencies exist to deliver necessary services...

January 27, 2017

How Do Businesses Prioritize Their Digital Transformation Efforts?

By Asher Feldman

On Digital Transformation

By building a clear digital strategy, organizations can bring order to the chaos of prioritizing and managing the many tasks that teams will undertake to drive real organizational change. Driving...

December 13, 2016

How The New York Times Is Approaching Its Digital Strategy Challenge

By Asher Feldman

On Digital Strategy

In the media industry, where disruptors are plentiful, the approach The New York Times Company CEO Mark Thompson is prescribing could not be more appropriate. In the midst of a...